Partnerships

United Training Guide considers collaborations that fit its focus on workplace learning and give readers a clear reason to engage. Proposals should explain the subject, intended audience, proposed format and any commercial connection, so the terms are understandable from the outset.

Possible collaborations

We may consider clearly defined educational contributions, useful resources, event or project visibility, and partner placements across the site. A proposal should have a natural connection to training design or learning practice and offer more than a brand mention. We do not imply that a collaboration proves a product or service is effective.

Partner placements

Standing partner placements may be considered when the subject is relevant to readers and the placement can be clearly distinguished from editorial coverage. Their position and wording should make the relationship apparent wherever readers encounter them. Paid placement does not buy a favourable editorial judgement or a guaranteed article.

Clear labelling

Sponsored or partner-supported material is labelled in plain language. Editorial articles remain separate from promotional content, and readers should be able to tell who is responsible for a message. Send proposals through the Contact page with the partnership option selected and include the proposed terms and material.